The arrival of the year 2010 is just around the corner. How will India look like in 2010? How different will the business scenario be in the coming decade?
Various indicators from renowned institutions like the World Bank suggest that doing business in India is not an easy task. With the large diversity, huge population, and tough competition catering to the needs of a wide range of people does indeed become difficult. But there is a silver lining at the end of the tunnel for those who want to establish their business in the new decade. Selling the concept of business is more important than selling goods and services. If the small businesses have a good concept in place and which is feasible, it will be easier to attract a niche segment of customers.
Join you business world http://ebusinesszone.net
Join you business world http://ebusinesszone.net
The ease of getting credit, protecting investors are favourable for India compared to other countries. So, the small business owners can utilise the opportunity and can start their business without worrying if they would be able to get credit from banks or not. They can also find the potential suppliers, customers, and distributors at almost nil cost. http://ebusinesszone.net/ is one place where they can find unlimited information about doing e-business, B2B selling and buying.
Also India has the comparative advantage of low manufacturing cost and inexpensive labour. In fact India is the destination for outsourcing and manufacturing for many companies operating around the world. So, the whole cost of doing business in India is among the least. The new strategy that can play an important role among the already crammed area is to find the right set of customers with a suitable business concept. And to promote the concept, they need to have a marketing strategy that completely stands out among the rest. Otherwise the customers do not care to take notice of every brand that comes out in the market.
So, do you think that marketing your brand may be expensive? Absolutely not. Again technology comes to your rescue. It is important that you don’t lose out on the upcoming brand touch points like advertising on the internet and having your own website that speaks for you where you physically cannot reach. A good after sales service is also important to ensure that you deliver quality and value for money products. Hence technology gives you the opportunity to gain a firm ground at a very low cost.
As the eyes of the whole world rests on India, it’s important that the businesses, particularly the small firms take the fullest advantage of the low-cost opportunities to establish their businesses and take India to greater heights.
